SlumberPod Announces Expansion into Target

SlumberPod, the first-ever portable, freestanding blackout sleep pod for babies and toddlers created by a mother-daughter duo and seen on ABC’s Shark Tank, today announced its latest expansion into Target. SlumberPod products, including the SlumberPod and its accessories, are now available on Target.com. The expansion of SlumberPod’s retail footprint broadens the brand’s reach to families seeking high-quality children’s sleep and travel products and allows expecting parents to add SlumberPod products to their Target baby registries.

“With a commitment to providing families with creative baby and toddler essentials, SlumberPod’s entry into Target is a step toward growth, and we are eager to make our products available to even more parents across the country,” said Katy Mallory, Co-Founder and CEO of SlumberPod. “We are confident that the SlumberPod brand will resonate with Target guests who are looking for family products to make their lives easier, and we look forward to seeing this partnership come to life.”

Katy Mallory and her mother, Lou Childs, devised the idea for SlumberPod during a family holiday trip gone sleepless in 2014. With its bottomless, slip-over design and dark yet breathable material, the SlumberPod is an innovative solution for getting a good night’s sleep while room-sharing with a little one by providing the baby with a dark and private place to sleep. While creating an ideal sleep environment families can use at home or while traveling, the SlumberPod allows babies to sleep in their safe and familiar play yard or travel crib with room to sit or stand up inside. Made with premium fabric, the bottomless blackout canopy provides an easy visual barrier so children can nap in normal, bright, or distracting conditions, providing a comfortable solution for family room, bedroom, or hotel room-sharing.

Available on Target.com are the black SlumberPod canopy with gray pole sleeves and the navy colorway with navy pole sleeves. Options with and without the SlumberPod mini fan are available.

To learn more about SlumberPod and its benefits, please visit http://www.slumberpod.com and follow @slumberpod on Instagram.

About SlumberPod:
Created by mother-daughter team Katy Mallory and Lou Childs, SlumberPod is a patented, quick-assembly privacy pod that is nearly blackout dark inside and helps babies and toddlers get a good night's sleep — especially important when traveling and sharing a room with others. Compatible with standard playards, mini-cribs, and select toddler cots/inflatable mattresses, SlumberPod gives families years of use. The brand has built a cult following with thousands of 5-star SlumberPod reviews, is recommended by more than 200 pediatric sleep consultants worldwide, and has been chosen for several design and innovation awards, including a Mom's Choice Award®.

Media Contact:

Lindsey Negard

Marketing Manager

marketing@slumberpod.com

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